How to Stand Out from the Crowd with an Unforgettable Personal Brand

How to Stand Out from the Crowd with an Unforgettable Personal Brand

Oprah Winfrey has a stand out brand. If I say her name, you get an instant image in your mind of Oprah: her physical appearance, her personality, her TV shows, her movie roles, her magazine. As these thoughts flow through your mind, consider that they have been carefully crafted by Oprah’s marketing team over many […]

Uncover Your Brand Personality in 10 Minutes or Less

NOTE: This post includes a free worksheet you can use to do the exercise I describe below. Enjoy, and let me know what you discover! – Pamela Every brand has a personality, and if you’re in charge of your own brand, it’s crucial to figure out what that personality is, and how to communicate it […]