Content formatting examples and tips

6 Quick and Effective Content Formatting Examples to Optimize Your Pages

The content formatting examples you’re about to see can transform the pages of your website.

This comprehensive guide will show you how your written content — both blog posts and website pages — will engage and retain your audience’s attention.

And it’s not as difficult as you might think.

By understanding web content formatting, you can revolutionize your blog’s design and make a compelling first impression.

Content formatting: Your secret weapon for online engagement

The online space can be challenging, with site visitors quickly skimming through pages and posts. It’s your job to make them pause, read, and engage with your content.

Fortunately, you have two unique superpowers online: unlimited ‘paper’ (screens) and ‘ink’ (pixels).

Content formatting for the web is vastly different from its print counterpart, primarily because of how users engage with the content online. Unlike physically flipping through the pages of a book, web readers click from site to site.

In content marketing, your goal is to captivate and retain a reader’s attention.

In print, the design aims to economize the use of paper — cramming as much information as possible on each page without it seeming overcrowded, as printing costs. But in the digital realm, we have unlimited “pages” (screens) and “ink” (pixels).

The content formatting examples that follow show you how to utilize these digital resources wisely to ensure your audience remains engaged with your content.

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7 Foolproof Design Upgrades You Can Do Today

creating a brand that's powerful by incorporating these 7 design principlesCan I let you in on a little secret? If you’ve read this blog for any length of time, this won’t be a surprise to you.

Design isn’t hard. Anyone can do it, even you.

Mastering good design is simply a matter of learning and applying a series of rules. Once you’ve understood and assimilated these rules, you’ll be able to easily make the series of decisions involved in putting together a well-designed marketing piece for your business.

This post covers seven of the most important design rules I know. I use these guidelines every day and I want to share them with you so you can use them, too.

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White brick background with a text that says beautiful nothingness the beauty of white space beside it is a small plant and a stack of books

Beautiful Nothingness: The Power of White Space

Artists and writers dread looking at a the white space on a blank page.

That moment just before they touch the brush to canvas, or type the first letter on the screen can seem like an eternity.

For a designer, a blank page is just potential that’s waiting to be utilized.

If you’re not used to working with white space, it might seem unnerving to figure out how to use it.

But white space is full of delicious possibilities if you look at it the right way.

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A minimalist chandelier, center table and a small couch all against a white wall

Design 101 | Make it Easy to Consume Your Information with White Space

White space is any space on your web site or printed page that doesn’t have graphics or text. It’s the “non-content” your readers will thank you for including, because it makes it easier for them to consume information on your website.

When people first try to create their own marketing materials, their first impulse is to not “waste” space, and they fill their pages with information.

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