From Bland to Brand: 5 Smart Ways to Create a Stand Out Brand

A bundle of blue headed matches with a single red head match right in the middle

If you own a business, there’s no one else more passionate about seeing it succeed than you. That’s why you’re the ideal person to do the work of creating a stand out brand. But it’s not easy, is it? What can you do to position your brand so it’s unforgettable? How can you make your […]

Brand Fonts: Why Some Website Typeface Combinations Look So Stunning

A combination lock on a locker

Your “brand voice?” It all starts with your brand fonts! And the #1 place to start using your brand fonts is on your website. There are two companies offering you the ability to customize the typefaces on your website, and they’re easy — and often free — to use. In this post, you’re going to […]

Writing Content for SEO: 6 Powerful Habits So Your Website Shows Up In Search Engines

A lighthouse represents how writing content for SEO helps people find what they're searching for on your website.

Eat five servings of vegetables. Exercise for 30 minutes a day. Drink eight glasses of water. And … Optimize your website content for search engines. Writing content for SEO (Search Engine Optimization) might feel like drudgery. After all, where’s the fun in keyword research? What’s inspiring about writing meta descriptions? I get it — I […]