Are You Too Old to Start a New Business?

A group of middle aged people thinking

Are you starting over in life? (Spoiler alert: It’s never too late.) If you’re at the mid-point of your career — and your life — you have a lot of advantages, my friend. You’re not a newbie in your field. You’ve acquired deep expertise. Sure — you’re starting over in life. But this time you’ve got […]

A New Way to Think About the Best Blog Post Length

A new way to think about the best blog post length

Content creator friend, if you wonder, “How long should a blog post be?” and your blog post length questions have you all stressed out, I need to ask you a BIG question. Can we get real for a sec? The only kind of content that works for your business is the kind that’s published. Period, full […]

6 Quick and Effective Content Formatting Examples to Optimize Your Pages

Content formatting examples and tips

Author’s note: The strategies in this post still apply across industries. I now specialize in helping mid-market B2B companies build high-performance marketing strategies and scale their execution. The content formatting examples you’re about to see can transform the pages of your website. This comprehensive guide will show you how your written content — both blog […]