Should You Hire a Designer for your Ebook, or Do It Yourself?

Bright yellow background and multiple black and white speech bubbles with a question mark in it

  Part Two of my “How to Design Your Ebook” interview with Carole Brown, of the New Rules of Book Publishing site, is now available. In this second part of our interview, we talk about: What to look for when you’re thinking about hiring a designer Why I think you can design your ebook yourself […]

Beautiful Nothingness: The Power of White Space

White brick background with a text that says beautiful nothingness the beauty of white space beside it is a small plant and a stack of books

Artists and writers dread looking at a the white space on a blank page. That moment just before they touch the brush to canvas, or type the first letter on the screen can seem like an eternity. For a designer, a blank page is just potential that’s waiting to be utilized. If you’re not used […]

Avoid Wishy-Washy Design with Decisive Contrast

Colorful shapes stacked up with a blue cube below a red cone on top of it and a yellow sphere above the cone all in a dark gray backgound

I used to love watching Sesame Street when I was younger. (True confession: I still like watching it if I’m sick in bed. It’s comfort television.) Let’s play a game Sesame Street had a few regular features that were great training for a graphic designer and small business marketer-to-be. My favorite was “One of These […]