Business Colors: You Already Know The Most Important Rule

A colorful walkway

Red and blue. Maroon and white. Green and yellow. What do your high school, your favorite sports team and most major corporations have in common? Two colors. They pick two main business colors to represent their organization, and you should, too. It’s all about restraint When it comes to color, the best policy is to […]

Surprising Insights About Web Video

A hand holding an old school video camera

My interview with Dave Kaminski of web video university A few weeks ago, I had the pleasure of interviewing someone I’ve held in high regard for years: Dave Kaminski of Web Video University. Since I was in the middle of writing my Design 101 series, I posted the interview video on a private page and […]

Design 101 | Don’t Write a Thousand Words, Use a Compelling Image

A silhouette of a pair of hands forming a heart and behind is a purple light shining through

Writing can be tough, especially if you’re writing for your own business. Your words need to inform, convince and compel your readers to act. It’s a tall order, but it’s much easier to accomplish if you pair your words with an image that does some of the work for you. An image can speak a […]