Business Colors: You Already Know The Most Important Rule

A colorful walkway

Red and blue. Maroon and white. Green and yellow. What do your high school, your favorite sports team and most major corporations have in common? Two colors. They pick two main business colors to represent their organization, and you should, too. It’s all about restraint When it comes to color, the best policy is to […]

Design 101 | Harness the Power of Color in your Marketing

A set of colored pencils

Ahhh, color. What else in the design arsenal is as powerful and as dangerous as color? Dangerous? Yes! When properly implemented, color can give your marketing materials a polished, cohesive look. But if you don’t handle color with care, your stuff will look terrible, or worse – be confusing.