What is Visual Content Marketing?

A woman looking through a tube next to the text What is Visual Content Marketing?

Content marketing is how we reach our prospects and customers today. I’m a fan! I even wrote a book about content marketing. But these days, there’s another powerhouse method in town. There’s another channel we need to use. I call it visual content marketing. What is visual content marketing? Visual content marketing refers to using […]

Free Stock Photos: My Favorite Resources Today

A young girl and boy using a laptop computer sitting on top of a table next to text Free Stock Photos: My Favorite Resources Today

On a world wide web full of words, images cut through the noise and get to the point. And sites that feature free stock photos? Well … they’re a great place to start creating images. A branded image will enhance what your words say, and add meaning to your communication. If you’re smart, you’ll use […]

How to Design a Powerful Logo in 3 Simple Steps [Infographic]

How to Design a Powerful Logo in 3 Simple Steps

Did you ever wonder how to design a logo? Better yet — how do designers create logos that are simple, memorable, and effective? In today’s post, I’m letting you inside my designer brain so you can see what goes through my head when I make website images, logos, and other visual content. In the infographic below, […]