Why You Shouldn’t Trust Designing Your Irresistible Brand to Anyone Else

Designing your brand for your business isn’t easy. But when your funds are limited, you may have no choice but to create your brand yourself. As you puzzle through figuring out your business name and tagline, your message, your colors, fonts, and designing your website, you might start to feel overwhelmed. Do you ever dream about […]

Let’s Give Them Something to Talk About

It’s time to turn the stage over to you again. Today’s open mic post is about taglines. Your tagline is an integral part of the first impression your business makes. It’s that phrase — hopefully no longer than seven-eight words — that describes what your business offers. It expands on your business name, and when […]

Tiny but Mighty: Becky McCray Talks About the Power of Small Business

Your business may be small, but your brand can be big. And your footprint can be, too. In today’s business environment, small businesses are uniquely positioned to leave a big mark. There’s reason to be very optimistic. Why? Because the current business environment favors us, and the way we do things. There’s no one better […]