Email Marketing

Resource library for midlife online business owners

How to warm up your cold email list and woman with winter coat, scarf, and gloves

How To Warm Up a Cold Email List

Is your email list super cold?  Let’s talk about how you can warm up a cold email list and get back in touch, even if it’s been a really long time. You don’t need to be embarrassed to write to your subscribers because it’s been a long time since they’ve heard from you. I coach

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Dog on a welcome mat and the text Anatomy of the Perfect New Subscriber Welcome Email

Anatomy of the Perfect New Subscriber Welcome Email Template

Congratulations — you got a sign up to your email list. Now … let’s impress your new subscriber!  I’m sharing the perfect new subscriber welcome email template below. Just to be clear — this is not the email that delivers the ebook, checklist, video tutorial, or other gift they may have signed up for. The

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How to build an email list with the "Drip-Drip" and "Flood" methods

How to Build an Email List: The Fast and Slow Methods

You want to build an email list as quickly as possible, right? That’s smart — email marketing is one of the most cost-effective ways to grow an online business. But does speed really matter? On the one hand, yes — it’s important to gather an audience that you can help and serve. The faster you

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Pamela Wilson coaches people in midlife to build profitable online businesses
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