Two Simple Elements for a Super-Sticky Brand Image

What can you do to make your brand image stick in your prospects’ minds? This post isn’t about copywriting, or brand promises, or taglines. I’m talking solely about your visual brand. When you’ve finished reading this, you’ll know the two visual elements you must master to make your brand unforgettable. First let’s talk about what […]

Does Your Website Look Like It’s Run by a Bag Lady?

So you have a website you’re pushing around the Internet, do you? How does it look? Is it loaded up with so many bells and whistles it’s hard to navigate? Are there graphics of all different colors clamoring for your visitors’ attention? Is it stuffed to the gills? If you answered “yes” to any of […]

Steal This Design: Gorgeous, Upscale Colors & Fonts

This is the first in what might be — if you tell me you want more — an ongoing series here on my website. I’m sharing a color palette, typefaces and a design style that you can steal.