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How to Use White Space to Make Your Marketing Clear and Easy to Read

A white brick wall with 4 lights above and a wooden chair in the right corner

(Watch the video to see why I made that face!)

There are a few design concepts that confuse people when they’re first learning them.

White space is definitely one of them.

You know that well-designed pages use white space. But when it’s time for you to use white space yourself, you may not know how to approach it.

It’s important to master white space, because doing so makes all your pages — whether they’re in print of on the web — more inviting and easier to read.

This week’s video shows you the first places to add white space to your pages. It’s easy once you get the hang of it.

Over to you

Does white space confuse you? Let’s talk about it in the comments, and I can clear up any confusion you have.

Pamela Wilson

Pamela Wilson is the Chief Marketing Officer at DCS. She’s the creator of the Offer Accelerator Program. Learn more about Pamela’s content marketing books, and read reviews of the tools used to run this site.
Pamela Wilson coaches people in midlife to build profitable online businesses
I’m Pamela Wilson

In 2010, at the age of 45, I started this site and grew it into a business that offers freedom, flexibility — and consistent revenue.

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