The Profitable Online Business Blog
Wondering how to make money with an online business in midlife? Help is here!
Pamela Wilson
Midlife Online Business Coach
Growing an online business in mid-career and need direction?
This online business blog contains my best tips and curated advice to help you navigate common online business challenges.
Get my most-recent published content below.
Keep scrolling for curated resources for midlife online business owners.
The Latest from the Profitable Online Business Blog
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Pamela Wilson’s Curated Resources for Midlife Online Business Owners
Explore my best resources for the most-common challenges to building an online business in mid-career.
Start your online business
Online Business Foundations
Learn how to make money with an online business in midlife.
- Take the Focus Finder Quiz to find your business stage
- Discover what tasks to focus on in your stage
- Create an ideal customer profile with my free worksheet
Grow and scale your online business
Online Business Profits
Build your online business profits with help from these resources.
- Use my free Online Business Startup Plan to map out your revenue plan
- Plan a profitable promotion strategy for your online offer
- Avoid these challenges so you can make money online in midlife
Build your valuable home base online
Website Best Practices
Your website is crucial to your online business success — and creating it is easier than you think.
- Use this to build a “minimum viable” website in less than a week
- Create a winning home page
- Get smart about growing your website with these six tips
ATTRACT CUSTOMERS WITH CONTENT
Content Marketing
Attract qualified prospects to your online business by publishing regular content.
- Make creating consistent content marketing easier and more fun
- Map out a content marketing strategy so your content grows your business
- Get to know the content marketing lifecycle
NURTURE AND SELL IN INBOXES
Email Marketing
Build an email list of future customers and use this online business asset to grow your profits.
- Discover how to attract email subscribers
- Build your email list with an irresistible lead magnet
- Welcome new subscribers with the perfect welcome email template
MAKE YOUR BUSINESS MEMORABLE
Build an Online Brand
Build a verbal and visual brand that make your online business impossible to forget.
- Define your brand personality with this free quiz
- Avoid these seven business name traps when choosing a name for your online business
- Create a basic visual brand with these tips
ABOUT PAMELA WILSON
Pamela Wilson is an online business coach for people in mid-career. She’s a 30+ year business owner and founded this site in 2010.
Pamela is the author of the popular Master Content series. She’s a keynote speaker and served as the Executive Vice President of Educational Content for Copyblogger Media.
FREE ONLINE BUSINESS RESOURCES
The Online Business Success Roadmap: A step-by-step approach to building your online business faster.
Get the Online Business Success Roadmap.
The Focus Finder Quiz: Pinpoint your business growth stage.
Take the Focus Finder quiz.
The Content Profit Formula workshop: Use content marketing to build an audience.
Watch the Content Profit Formula.
The Visual Marketing workshop: Polish your visual brand (no design degree required).
Watch the Visual Marketing Workshop.
PAID COURSES AND PROGRAMS
The Image Lab. Create polished visual marketing — even if you’re not a designer.
Learn more about the Image Lab.
The Content Lab. Discover how to hit publish and build profits with content marketing.
Learn more about the Content Lab.
The BIG League for online business builders who are just starting out.
Learn more about the BIG League.
The Offer Accelerator with Pamela Wilson for experienced online business builders who are growing and scaling.
Learn more and apply to The Offer Accelerator.